Maroc Telecom closed the 2024 financial year with financial and operational indicators in clear progression. With a growing customer base and the continuation of strategic investments, the group reaffirms its commitment to supporting digital transformation and ensuring sustainable growth.

As of December 31, 2024, Maroc Telecom had 79.3 million customers, representing a 4.5% increase in one year. This growth was mainly driven by the Moov Africa subsidiaries, whose customer base grew by 8.1%.

Consolidated revenue reached 36.7 billion dirhams, registering a 1.2% growth. This increase is due to the strong performance of fixed-line activities in Morocco (+2.3%) and the significant contribution of African subsidiaries (+4.6%).

Strategic investments

The group recorded an adjusted EBITDA of 19.2 billion dirhams, a 0.3% increase, with a still high margin of 52.3%. Investments, excluding frequencies and licenses, accounted for 20.8% of revenue, in line with projections. These investments are mainly aimed at expanding fixed and mobile high-speed internet, as well as modernizing infrastructure.

Africa, a driver of growth

Operations in Morocco generated revenue of 19.1 billion dirhams, with a slight decline of 2%. This drop is due to the decrease in the mobile segment (-5.5%), which was partially offset by the growth of fixed broadband (+9.2%), especially driven by FTTH (+29%).

The fixed-line segment has 1.7 million lines, of which 1.5 million are for broadband internet. The investment strategy in fiber optics continues to yield results, meeting the growing demand for high-speed connectivity.

The Moov Africa subsidiaries stand out for their strong performance, with revenue of 18.7 billion dirhams (+4.6%). This growth is due to the expansion of mobile data services (+15.6%), fixed internet (+21.1%), and Mobile Money (+14.4%).

Outlook for 2025

For 2025, Maroc Telecom expects slight revenue growth, maintaining high profitability, and an investment level equivalent to 20% of revenue. The integration of artificial intelligence solutions into internal processes and improving customer relations will be key priorities.

The group also reaffirms its commitment to digital development at the continental level, focusing on modern and accessible infrastructures.

Article source: lobservateur